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How image generation works

Open Canva uses advanced AI models to transform text prompts into high-quality images. Simply describe what you want to see, and our platform generates images that match your vision.

The generation process

1

Enter your prompt

Describe the image you want to create using natural language. Be as specific as possible about:
  • Subject matter
  • Style and mood
  • Colors and lighting
  • Composition and framing
2

Select settings

Choose your preferred:
  • AI model
  • Image size and aspect ratio
  • Advanced parameters (optional)
3

Generate

Click generate and wait for the AI to create your image. This typically takes 10-30 seconds.
4

Review and iterate

View your result, download if satisfied, or regenerate with different settings.

Key features

Understanding prompts

The quality of your prompt directly affects the quality of your generated image. Effective prompts include:
  • Clear subject: What is the main focus?
  • Style description: Realistic, artistic, cartoon, etc.
  • Composition: Close-up, wide shot, portrait, landscape
  • Mood and atmosphere: Bright, dark, peaceful, energetic
  • Details: Colors, lighting, textures, background elements

Writing Effective Prompts

Learn advanced techniques for crafting prompts that produce amazing results.

Generation status

During generation, you’ll see status updates indicating progress:
  • Preparing: Setting up the generation request
  • Generating: AI is creating your image
  • Processing: Finalizing the image
  • Complete: Your image is ready

Understanding Status

Learn more about generation status and what each stage means.

Best practices

Start simple: Begin with straightforward prompts and gradually add complexity.
Experiment: Try different models and settings to discover what works best for your needs.
Use reference images: For consistent characters or styles, reference images are invaluable.
Iterate: Don’t expect perfection on the first try. Regenerate with variations to refine your results.

Common use cases

  • Concept art: Visualize ideas and concepts
  • Marketing materials: Create images for campaigns and social media
  • Personal projects: Generate artwork for personal use
  • Prototyping: Quickly visualize design concepts
  • Creative exploration: Experiment with different styles and ideas

Next steps